Recently photographed for Simmons Bedding Company: their newest product, ComforPedic iQ.

for Vellum: Jon Kownacki, Photographer; Kristen Luther, Creative Director; Katie Hunt, Prop Stylist; Jabe Mabrey, Wardrobe Stylist; Stephen Mancuso, Hair & Makeup

Haute and Happy Hue: Purple Orchid

With the year of Emerald Green in the rearview mirror, we now enter a new year with a Haute hue that exudes happiness: Radiant Orchid. The green of last year symbolized both growth and stability, as we were moving forward cautiously. Conversely, Pantone’s 2014 color, Radiant Orchid, is dramatic, rich, and seductive; the next, vibrant step from the dependable blue that we saw everywhere through last year. Radiant Orchid is a harmony of hot and cool (red and blue) and is not a purple we have seen in the past. This new hue is neither lavender, nor violet, nor lilac; it is an obscure mix with undertones of fuchsia and magenta. This shade of purple evokes a sense of originality and creativity, and is versatile when being used in small doses and specific designs. Radiant Orchard can be used in all types of applications, including make-up, fashion, packaging, product design, and interiors. See our mood board below, inspired by this new, whimsical color.